Simple & Sustainable Food Solutions

"Sweden's most cost-effective preparedness products"
"Minced for less than 30 sec/kg, perfect for 50/50 dishes"
"The world's most climate-smart kebab"
See our products

Crisis box

Sweden's most cost-effective prepping box for consumers. Filled with three of our favorite products that all have a 10-year shelf life. Cooking is easy by just mixing with water and a little oil and boiling or frying.
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Why you should use SimSuFoods

Good for the climate

Vegetable proteins generally have lower emissions than animal proteins. Our dry products also reduce the need for transportation and do not require refrigeration or freezing. The fact that the products also have a long shelf life makes it easier to reduce waste.

Cost-effective

We simplify the value chain from Swedish agricultural raw materials to ready meals, enabling cost-effective meals. Several of our recipes are under 4 sec/portion for the protein and you can, for example, make a mince on our Simsubas for under 30 sec/kg.

Swedish raw materials

All of our products are free of additives and labeled "From Sweden". This is something we are proud of, as there is great potential in Swedish agriculture and to increase the degree of self-sufficiency in food. Today it is around 60%.

High protein content

With our products you can easily make shreds, steaks, 50/50 dishes etc with high protein content and really good texture. The products also have a very good binding capacity, which makes them ideal for use as vegetable steaks, for example.

Our products - Commercial kitchens

With our products you can quickly and easily prepare shreds, steaks, gratins, 50/50 dishes or even protein-enriched breads and desserts.

All of our products are free from additives and labeled "From Sweden". To get the right texture and nutritional profile, we work with a combination of proteins from oats, peas, field beans, wheat, potatoes and yeast. All products are very space-efficient, which makes them a given option in the emergency stock.

Dishes get their texture when mixed with water, oil and spices. They can then be cooked in the oven or by frying.
See all recipes here.

Dry Simsubas EKO

Dry Simsubas EKO can be used for exactly the same recipes as Dry Simsubas SE.
Why not try making really tasty shreds while helping to protect biodiversity

SimSu Emergency Food - Protein

Sweden's most effective protein product for emergency storage with a shelf life of 10 years, which can also be stored and handled in humid environments. This product has the same functionality as our Dry Simsubas where you easily make stews, gratins, steaks etc.

Falafelmix - On Swedish yellow peas

Ready-made seasoned falafel mix on Swedish yellow pea. Just add water and a little vegetable oil. Seasoned with cumin, parsley and lemon.

SimSu Emergency Food - Oatprep

5 kg bag that provides up to 70 servings of ready meal. Ready seasoned, just mix with water, bring to the boil and simmer for 30 minutes. If you then mix in a little rapeseed oil, you get a risotto-like consistency. Also excellent to use as a "Fried rice" together with seasonal vegetables / root vegetables and a good seasoning and sauce.

Dry Simsubas

With Dry Simsubas, you can prepare high-protein vegetable dishes in the commercial kitchen such as kebabs, steaks, gratins, casseroles, 50/50 mince dishes or even protein-enriched bread or desserts.

Who are we?

SimSuFoodS was founded in 2019 by Andreas Gundberg, Niklas Hellsing and Anna Gundberg. By combining our collective expertise and experience in sustainability, cooking and product development, we want to think new and make an impact.

We are based in Kimstad outside Norrköping where all our products are also produced. Since 2023, together with Lantmännen, we have a modern test kitchen and application lab.

Curious to test our products in your commercial kitchen?

Contact us for more information

What do our customers think?

Helene Andersson, Head of Nutrition, Karlstad Municipality

What do our customers think?

Helene Andersson, Head of Nutrition, Karlstad Municipality

- What do you use SimSuFoodS products for?

We use Simsu for many different dishes. It is a great product we use to cook many dishes such as schnitzels, nuggets, kebabs, casseroles, but also dishes where there should be meat in the usual case but which we replace with Simsu

- How long have you been using SimSuFoodS products?

We have been using Simsu for more than 3 years now and will continue to do so.

- What do you think is the best thing about SimSuFoodS products?

The best thing about Simsu is that there is no off-flavor, it is easy to work with and have at home and can be used for many different types of dishes, and we notice that children, students and our elderly enjoy the dishes we make from Simsu. Just a thumbs up.

- Do you have any advice or tips for those interested in trying SimSuFoodS products?

Read the recipe and stick to the amounts the first time you test so you see what will happen. Simsu is a good product with Swedish ingredients and the fact that it is from the plant kingdom and climate-smart is also a big plus.

Frequently asked questions - FAQ

How does your concept work?

Our products aim to replace animal proteins in the diet. It is also the proteins in our products that create the meat-like texture. When mixed with water, oil and spices, the proteins in the product will begin to bind to each other to form a meat-like texture when cooked. For some dishes, this can be very similar to baking, where a dough is kneaded and then baked off.

What raw materials do you use and where do they come from?

The raw materials we use are processed products from oats, peas, field beans, wheat, potatoes and more. We only use raw materials that can be grown in Sweden and all our products are labeled "From Sweden". As there is currently no large-scale processing of legumes in Sweden, we unfortunately have to import some of our raw materials, but we then focus on buying as locally produced as possible.

How much does the product swell?

How much the product swells depends on the dish, as different dishes need different amounts of water. For mince, the finished amount is 3.5 times the amount of dry product. For kebabs, the same figure is 2.2 times.

Why do you use wheat gluten in your products?

We choose to use wheat protein (colloquially known as gluten) in our products for several reasons. Firstly, wheat accounts for more than 50% of the amount of grain grown in Sweden, which makes it good and important for self-sufficiency but also price. In addition to this, it has very good functional properties to create the right kind of texture. There are several options for doing this, but many involve using additives in the form of stabilizers such as methyl cellulose, carrageenan, etc. We are aware that people with celiac disease cannot use our products, but since they are only about 2% of the population, we have chosen to continue using wheat proteins in our products.

When I try to make a steak, I get more of a rubbery texture, what am I doing wrong?

It is very important not to add only water with the dry product as the bonds may become too strong. Therefore, be careful to add the oil directly with the water. Kneading too long and too vigorously will also result in stronger bonds. This can create a more rubbery texture but also means that a longer cooking time may be needed.

Will the finished dish deteriorate if it is stored in the fridge or freezer?

Ready-made dishes made from dry Simsubas, such as kebabs, retain liquid very effectively and can easily be stored in both the fridge and freezer without drying out. So there is no problem storing a ready-made kebab block or other dish in the fridge or freezer before serving.

Do you also sell finished products?

SimSuFoodS does not currently sell any ready-made products, but this is done by our partners. Sometimes we send some samples of ready-made dishes, but this is only to showcase different examples of dishes that can be prepared.

How do you calculate your CO2 footprint?

The CO2 footprint of our products is calculated based on the load that each raw material has from cultivation, as well as additional emissions during processing and transportation. When we then compare our CO2 footprint with other raw materials, we use, among other things, the RISE Open List. In the future, we would like to see a standard for how to show and compare CO2 footprints to make it easier for consumers. Since this unfortunately does not exist, we have tried to make it as clear as possible in our recipes. If you want to hear more, please contact us.